
Mumbai (Maharashtra) [India], July 16 (ANI): In a time when wellness is becoming a necessity rather than a luxury, Hydrolife by ZeroB has launched its latest campaign, ‘Alkaline Ka Kamaal’, to promote the benefits of alkaline and hydrogen-rich water. Backed by scientific research and innovative technology, the campaign encourages people to make water a conscious choice for better health and living.
The initiative revolves around the Hydrolife by ZeroB alkaline water ionizer, an advanced purifier designed to deliver up to five types of water tailored for different health and household needs. From antioxidant-rich hydrogen water to water suited for cooking and cleaning, Hydrolife brings wellness and customization into every sip.
The purifier features 11 platinum-coated titanium plates, an auto-cleaning electrolyzer, and a powerful in-built High Recovery RO system. It retains essential minerals, balances pH levels, and produces water that not only hydrates but also heals, protects, and rejuvenates.
Yogesh Bajpai, Executive Vice President and Business Head at ZeroB, said: “With ‘Alkaline Ka Kamaal’, we celebrate the true potential of water. It’s not just about quenching thirst, it’s about empowering people to lead healthier, more energized lives. Through this campaign, we aim to bring the science of alkaline and hydrogen water into every Indian home and lifestyle.”
The campaign will include educational content on the health benefits of pH-balanced water, real-life stories showcasing improved digestion, clearer skin, and increased energy, along with short digital films and on-ground demonstrations at ZeroB’s experience centers and partner stores.
Hydrolife offers adjustable pH levels for customized hydration, hydrogen-rich antioxidant water to combat free radicals, and water options that improve gut health, metabolism, and immunity, while also providing water for cooking, sanitizing, and daily use—all in a single system.
‘Alkaline Ka Kamaal’ invites consumers to experience water that does more, working for their body, lifestyle, and long-term health.
For more information, visit www.zerobonline.com
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